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Strategy · AI

Dafina — AI Ordering Intelligence for Restaurants

Overview

An AI-native tool that helps restaurant owners and managers decide what to order, how much, and when — using their own reservation, order, and review data to cut waste and reduce over-ordering.

Approach

• Identified the problem through informal conversations about restaurant ordering workflows
• Developed two operator personas (independent owner, multi-site GM) to ground the product in real use cases
• Designed the product concept, feature set, and market positioning
• Built and published a live landing page to test demand and gather early interest from operators

Skills Demonstrated

Product strategy · Problem validation · Landing page design & build · AI application design