Economics · Strategy · Research
I'm Ambeta, an economist and strategist with a creative streak, based in the Albania. I am passionate about turning complex ideas and problems into clear thinking and concrete work.
About
I graduated from NYU Abu Dhabi with a BA in Economics (Data Analysis track) and a minor in Applied Mathematics — but what I've always been drawn to is the intersection of rigorous thinking and creative expression.
I'm currently a research and strategy intern at TH Associates, contributing to The Quantum Institute, a venture at the frontier of quantum science, healing research, and wellbeing. I build competitive landscapes, map partner ecosystems, and develop pitches aligned to the firms mission and the host country's vision.
I write fiction on the side. The same instinct that makes me good at strategy — finding the thread, understanding incentives, knowing what a story needs — makes me good at it.
Research & Analysis
Strategy & Branding
Languages
Education
Experience
Building the competitive landscape and partner ecosystem for The Quantum Institute, a new venture bridging quantum science, healing research, and spiritual wellbeing. Developing pitch materials aligned to national strategy frameworks.
Engineered data-driven insights on UAE market trends by designing primary survey instruments and performing statistical analysis in Stata for over 200 businesses. I translated complex data regarding technology adoption into strategic recommendations.
Drove applied economic research by managing and analyzing multi-country panel datasets of over 50,000 observations. By combining Stata, Python, and georeferenced mapping, I transformed raw household data into actionable visualizations and documented development policy impacts across Africa and India.
Projects
Branding · Freelance
Empowering small businesses through data-backed brand strategy, targeted market positioning, and growth-focused design. View my most recent work.
Economics · Data
Econometric study using administrative trade license data to identify structural and spatial patterns in female-owned business activity in Abu Dhabi.
Strategy · AI
Working on a Concept Validation for a restaurant AI productivity tool— building a pitch deck prototype, user personas, and testing the value proposition.
Creative Writing
A long-form work of fantasy fiction developed alongside research and strategy work.
Open to roles in brand strategy, research, and AI-adjacent ventures.